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Jägermeister is the most successful liqueur brand worldwide and holds seventh place in the leading Impact International ranking of international premium spirits. It all began with the founding of the family-owned company in Wolfenbüttel in 1878. In 1934 Curt Mast created the secret recipe for Jägermeister, which has remained unchanged ever since. Fifty-six different herbs, blossoms, roots and fruits make up the inimitable and complex taste experience.